Timberland - F26 Product Campaign
Timberland PRO's creative & brand teams partnered with Fortland Productions on their most recent seasonal campaign, built around real tradespeople instead of polished studio talent.
The approach paid off. The Timberland team was thrilled with the results, saying, "Timberland PRO has never looked so good," while also noting the footage felt truly honest and lived-in.
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Produced product and lifestyle videos & photography showcasing new Timberland PRO boots and apparel
Cast real tradespeople, shot in authentic work environments rather than studio sets
Directly collaborated with Timberland PRO's creative and brand teams as their embedded production partner
Delivered a social-first campaign optimized for digital, without sacrificing production quality
Delivered 250+ unique digital assets across the campaign
Maintained visual consistency across integrated photography and videography
Managed the full production process end-to-end with transparent, all-inclusive budgeting
Social-First Assets // Story Driven Product Content
Photography by Liam MacRae
Behind The Scenes
